Browsing Rechts-, Wirtschafts- und Sozialwissenschaften by Advisor "Klaus, Elisabeth Prof. Dr."
Now showing items 1-2 of 2
-
Netzwerk-Kommunikation als Bedingung von Identitätsbildung in Unternehmen
(2007-05-15)The starting point of my thesis is the Corporate Identity Approach. The Corporate Identity Approach originated in the 1970s and many people in leading positions, consultants and managers ... -
Das Verhältnis zwischen Journalismus und Public Relations. Ressort und Status der Informationsquelle als Einflussfaktoren.
(2006-07-21)The theoretical departure point of this thesis is the determination hypothesis , for which Baerns first provided scientific evidence. She showed that Public Relations influenced both topics ...